AI Solution to Empower
Digital Multimedia
An AI-powered chat solution to manage and access all your video knowledge in one place, making communication and knowledge sharing easier.
The Challenge
How to transform videos into accessible knowledge using AI
How to transform videos into knowledge and make that knowledge easily discoverable using AI. This requires efficiently processing and extracting key information from videos while ensuring that the knowledge is searchable and accessible, so users can quickly find the content they need.
How Did I Have Impact?
Enhancing Product Design and Development
Establishing a Unified Vision
Sharing Knowledge and Insights
Why Was This Project Important?
The AI-powered chat solution was developed in response to the critical need for efficient, accessible, and customizable tools that can cater to the unique requirements of businesses across various sectors. It offers a way to integrate specialized knowledge seamlessly into businesses' operations, enhancing customer support, decision-making, and operational efficiency without the need for extensive IT resources or expertise.
Research Insights
Understanding user pain points and market needs
Working with product owners on researching user journeys and competitive analysis helped to understand user pain points and develop a product strategy. Assistance was provided in visualizing discussion scenarios and user flow, facilitating communication with stakeholders.
Research process — user journey mapping and competitive analysis
The design should be easy to use and efficient, allowing users to set up and start using the AI quickly, without needing technical expertise. The main focus should be on making the interface simple, simplifying how data is entered into the AI, and providing clear, easy-to-follow instructions to help users gain valuable insights from the data.
To make the product popular with users, it needs to be easily customizable and integrate smoothly into current business workflows without causing disruptions. This means ensuring it connects well with tools like Slack, Jira, and Google Drive, and allowing businesses to personalize the AI's responses and actions to match their brand.
Design Exploration
How to create in 3 steps
Based on the research insights and a detailed analysis of the AI chat solution's modules, we began the process of finding solutions — describing the user's steps from previewing and publishing the solution to managing different data sources.





Usability Testing & POC
Before launching our product, we conducted usability tests and a Proof of Concept (POC) for the Japanese and Taiwanese market. This validation process was crucial for adapting our product to local preferences, improving usability, and ensuring market viability. It not only reduced the risk of post-launch failure but also provided a competitive edge by aligning the product with user and market expectations.
Outcomes
Results that made a difference
Users can create their own conversational AI in just a few minutes, even in a no-code environment, enjoying such a good experience.
Won Bronze in the ICT category at the Malaysia Technology Expo 2024, recognising the product's innovation and impact.
Merges AI technology with existing BlendVision modules, elevating functionality and user experience across industries.
What the Team Says
Heartfelt thanks to the incredible BlendVision team for their unwavering support. Here are evaluations from our Product Owner and QA Engineer. 🥹
"I have thoroughly enjoyed collaborating with Vicky this year as we've worked together on the task of planning our AI products. Our frequent idea exchanges have created an environment where we can freely discuss and brainstorm, leading to the development of well-considered product designs. I want to extend my congratulations to Vicky for her dedicated efforts throughout the year, and I encourage her to continue to embrace new challenges as she continues to enhance her competence."
"Vicky is a proactive and highly understanding partner. When discussing requirements, she quickly grasps the differences between development and actual design, swiftly adjusting UI/UX specs to align as closely as possible with the original intent of the product design and the challenges of development. Vicky 是一位積極且理解力很好的夥伴,在討論需求的時候,能快速地理解開發與實際設計上的差異,並快速調整UI/UX spec使其盡量符合產品設計的初衷與開發困難度。"